"In celebration of LeRoy Grannis’ legacy and his great contributions to both the surfing and art communities, M+B is pleased to present a commemorative exhibition of LeRoy Grannis’ photographs to honor his legendary career. Documenting the Golden Age of Surfing—the Sixties and Seventies—Grannis was the first to capture the purity, soul and lifestyle of a seminal moment in American cultural history.
Dubbed the “godfather of surf photography” by The New York Times, Grannis supplanted himself as THE photographer that documented the birth of a generation spurred on by both the surf-film Gidget and the Beach Boys who created an entirely new youth subculture centered around the surfing lifestyle. Whether shooting surf-god (and surfing buddy) Greg Noll catching the big waves in Waimea Bay or a San Onofre parking lot filled with long boards, VW buses and surfer girls, Grannis’ work nostalgically embraces both the lost elegance of the sport as well as the idealization of this uniquely California lifestyle. Grannis’ poignant images record the decades’ surfing spirit and evoke a sense of timeless grace that greatly contrasts with the modern-day extreme sport and endorsement-filled notion of surfing."
Through 30th
Opening Thursday, July 14th from 6-8 pm
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